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- COLOR PROTECT & SHINE: Herbal Essences sulfate free Potent Aloe Vera + Mango natural shampoo is specially formulated to help protect the color of your hair, acting as hair hydrate due to Aloe’s moisturizing and soothing properties.
- RICH IN ALOE, 0% HARSH CHEMICALS: Infused with real Aloe Vera, Potent Aloe Vera + Mango gives you 6x more Aloe Vera* while leaving out harsh cleansing agents like sulfate, silicone, and colorant, maintaining the highest product safety standards.
- REAL BOTANICALS ENDORSED BY EXPERTS: To certify the quality of true Aloe Vera, Herbal Essences partnered with leading plant scientists at the Royal Botanic Gardens, Kew. Hand-picked directly from the land of Aloe Vera in Mexico. Authenticated by Kew.
- RECYCLABLE & CRUELTY-FREE: Potent Aloe Vera collection bottles are 100% recyclable and made up of 25% recycled plastics. Also, Herbal Essences is endorsed as PETA cruelty-free brand that strives to put an end to animal testing.
- COLOR-PROTECT SHAMPOO, SAFE TO USE DAILY: Potent Aloe Vera + Mango gentle formulation is color-safe and pH-balanced so you can use it every day, even if your hair is color-treated or in any way chemically-treated.
- THE SCENT EXPERIENCE: The rich fragrances in Potent Aloe Vera + Mango color-protect shampoo will entice all your senses – a hint of zesty pink grapefruit aroma, combined with the alluring sweetness of freesia and sensual tones of white musk.
- HOW TO USE: Massage your Potent Aloe Vera + Mango Shampoo into wet hair, lather, then rinse. Follow with Potent Aloe Vera + Mango Conditioner for the perfect sulfate free pairing that protects the color of your hair, while giving it a nice silky glow. *vs base bio:renew products
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